strategic advisory
Never has there been such an opportunity
for those really needed to rise. These are
the voices that deserve our attention—and
who I’m here to help navigate the noise.
strategic advisory
thegentlemansjournal.com
The most meaningful value I contribute
is the development of a brand’s essence
and sustainable advantage—through
advisory on market differentiation and
diversification, offer innovation and
positioning, as well as public narrative
shaping and influence.
The businesses I’ve worked
with range from tech start-ups, to local retailers, to corporate giants, to major charities and government agencies—whose growth I’ve supported through formation, expansion, and maturation phases.
Where I make an impact.
I join forces with thinkers and planners
to design initiatives that enhance business
relevance and resilience through change.
Together, we guide teams and tactical
partners in creating campaigns that
grow equity, cultural legacy, and market
leadership while converting interest
into action—whether sales, donations,
or behavioural transformation.
What the work looks like.
Common times to seek my help are
when you’re launching a product or
platform, entering a new market, evolving
the business’ strategic direction, facing
reputational or competitive pressures, or
preparing to seek funding. Every season
invites a different kind of momentum.
When to engage.
The businesses I’ve worked
with range from tech start-ups,
to local retailers, to corporate
giants, to major charities and
government agencies—whose
growth I’ve supported during
start-up, expansion, and
maturation phases.
The most meaningful value I contribute
is the development of a brand’s essence and sustainable advantage—through advisory on market differentiation and diversification, offer innovation and positioning, as well as public narrative shaping and influence.
I join forces with thinkers and planners to design initiatives that enhance business relevance and resilience through change. Together, we guide teams and tactical partners in creating campaigns that grow equity, cultural legacy, and market leadership while converting interest into action—whether sales, donations, or behavioural transformation.
Common times to seek my help are when you’re launching a product or platform, entering a new market, evolving the business’ strategic direction, facing reputational or competitive pressures, or preparing to seek funding. Every season invites
a different kind of momentum.
To chat about your next move, and what it could mean, reach out. Or get a sense of my work by browsing past collaborations.
Where I make an impact.
What the work looks like.
When to engage.
To chat about your next move, and what it
could mean, reach out. Or get a sense of my
work by browsing past collaborations.
for growing businesses
for influential leaders
for influential leaders
for growing businesses
Through offer development, message
enhancement, credibility building, and
audience engagement, I support the
communication of your purpose, story, and unique contribution to the right
people—whether seeking promotion,
or leading a movement.
The leaders I’ve worked
with range from Order of
Australia awarded coaches, to
ASX 100 company executives,
to Top 100 athletes and major
social media influencers—with
statuses between emerging and internationally recognised.
Team, agency, or solo operator—
I guide you in arranging the puzzle pieces
to make the most of your community- building efforts and infrastructure. The lens I bring blends the creative, cultural, strategic and spiritual insight needed
to connect dots and hearts—honing the
resonance, presence, and efficiency
with which you share.
My contribution is felt when you’re
refining your vision, releasing an offer,
evolving your online identity, planning a
media launch, or looking to attract new
opportunities in the form of customers,
partners, investors, or roles. I hold space for you, so you can hold it for more.
The leaders I’ve worked
with range from Order of
Australia awarded coaches, to
ASX 100 company executives,
to Top 100 athletes and major
social media influencers—with
statuses between emerging and internationally recognised.
Through offer development, message
enhancement, credibility building, and audience
engagement, I support the communication of
your purpose, story, and unique contribution to
the right people—whether seeking promotion,
or leading a movement.
Team, agency, or solo operator—I guide you in
arranging the puzzle pieces to make the most of
your community-building efforts and infrastructure. The lens I bring blends the creative, cultural, strategic and spiritual insight needed to connect dots and hearts—honing the resonance, presence, and efficiency with which you share.
My contribution is most felt when you’re refining
your vision, releasing an offer, evolving your online
identity, planning a media launch, or looking to
attract new opportunities in the form of customers,
partners, investors, or roles. I hold space for
you, so you can hold it for more.
When the signal finds you, come find me. Or get a sense of my work by browsing
past collaborations.
Where I make an impact.
What the work looks like.
When to engage.
Where I make an impact.
What the work looks like.
When to engage.
When the signal finds you, come find me. Or get a sense of my work by browsing past collaborations.
for growing businesses
for influential leaders
for influential leaders
for growing businesses
Women of the future.
The Australian Women's Weekly,
AGL & Julie Bishop
The luxury trend forecast.
Story54 & The
Future Laboratory
Be sure.
Ellis Jones & Energy
Safe Victoria
Stop elder financial abuse.
Story54, The Australian Banking Association,
The Australian Women's Weekly & Woman's Day
The logie awards.
TV Week, Seven West Media,
Holden & Dr. Oetker
A stronger, safer disability sector.
Ellis Jones & The Victorian
Disability Worker Commission
Symposium24.
Senti & The Melbourne
Energy Institute
ELLE inspires.
ELLE &
Naturalizer
The Beauty BAZAAR.
Harper's BAZAAR, Teresa
Palmer & Kayla Itsines
Introducing Oho.
Ellis Jones, Oho
& Grace Tame
Financially fit females.
Story54, Commonwealth Bank &
Economic Security4Women
Different by design.
Senti, LCI Melbourne &
Football Australia
#NoGST.
Story54, The Australian Women's Weekly,
Woman's Day, Cosmopolitan, ELLE & Money
Nothing to prove.
Story54, Holden, Woman's
Day & Celeste Barber
Take charge.
Ellis Jones & The Department
of Land, Water & Planning
Story54 & The
Future Laboratory
The Australian Women's Weekly,
AGL & Julie Bishop
The luxury trend forecast.
Women of the future.
Story54, The Australian Banking Association, The
Australian Women's Weekly & Woman's Day
Ellis Jones & Energy
Safe Victoria
Stop elder financial abuse.
Be sure.
Senti & The Melbourne
Energy Institute
Ellis Jones & The Victorian
Disability Worker Commission
Symposium24.
A stronger, safer disability sector.
Harper's BAZAAR, Teresa
Palmer & Kayla Itsines
ELLE &
Naturalizer
The Beauty BAZAAR.
ELLE inspires.
Story54, Commonwealth Bank &
Economic Security4Women
Ellis Jones, Oho
& Grace Tame
Financially fit females.
Introducing Oho.
Story54, The Australian Women's Weekly, Woman's
Day, Cosmopolitan, ELLE & Money Magazine
Senti, LCI Melbourne &
Football Australia
#NoGST.
Different by design.
Ellis Jones & The Department
of Land, Water & Planning
Story54, Holden, Woman's
Day & Celeste Barber
Take charge.
Nothing to prove.